As of late 2022, there were no fewer than 22,000 restaurants, bars and clubs throughout the greater London metropolitan area. So, it only stands to reason that these establishments are looking to keep abreast of the latest food trends. Let’s take a look at seven crazes that might very well redefine London in 2024 and beyond.
Gourmet Coffee Houses
Customers are now looking for more personalised experiences and this has already been reflected in London cafes. As opposed to selling generic or mainstream brands, we should expect to witness artisanal blends become more commonplace.
The majority of Londoners have become environmentally conscious in recent times. This has also given rise to restaurants choosing to serve locally sourced products. Not only does such a move help to ensure a greener future, but high-quality ingredients that have not been treated with harsh chemicals are much more healthy.
Recent studies have once again highlighted the inherent dangers of ultra-processed foods. So, Londoners are set to migrate to organic sources when heading out for a bite to eat. Many of these are expected to come in the form of plant-based products that do not contain excess “filler” ingredients.
Some experts have noted the rise of the “treat culture” throughout London. This essentially involves purchasing small amounts of luxury foods (such as caviar). In other words, consumers will be focused more upon quality as opposed to quantity. We should therefore see these options advertised within bakeries and similar specialty shops. Thankfully, the short term lets in London here will place guests within close proximity to these establishments; an obvious benefit to
foodies of all ages.
The Role of Biodiversity
Another interesting trend set to make waves in 2024 involves the concept of biodiversity. London chefs are predicted to incorporate more flexible menu options (such as dishes containing invasive species or grains that were rarely used in the past). The main intention here is to provide guests with more options and to appeal to a host of different palates.
The Aesthetic Experience
Gone are the days of taking the family out for a fast food dinner. Londoners are now more concerned about the “here-and-now” experience when dining out. Even if they are required to pay slightly more, the fact of the matter is that quality ambience and increased privacy are well worth the bill.
Why not instead spice up your life with a bit of Mexican food? London has experienced a veritable explosion in the number of Mexican and Latin American restaurants within the past few years. From paella to arroz con pollo (chicken with rice), there is no doubt that your taste buds will be pleased.
These are some of the latest London food trends to watch out for in the coming year. do you have any additional observations? If so, feel free to contact us directly!